PRIMA Collection

A series of portraits of tender and strong women who populate Estelle Morelli's imagination and heart. This is what this first Opoi collection looks like. Ari, the daughter, the designer's strength and reason to move forward. Laura, the little sister, great for the inspiration and respect she inspires, the embodiment of family glamour. Garance, the childhood friend, accomplice in her first disguises, feminine and ultra-chic. Rosanna, Estelle Morelli's "mama," the Italian tribal chief, faithful to black and its comfort. Audrey, the comet who entered Estelle's trajectory like a burst of laughter, Parisian and cutting-edge. Mathilde, the prodigious friend, the interior designer with a traveling soul. Delphine, the age of reason, charisma, like a magnificent salute to the sun. Or Ruth, a bohemian-look designer, unifying, festive workaholic, profound in spirit and a bottomless well of generosity. Another family figure. And finally, Agnès, the professional lucky star in the Morelli galaxy, an expert in luxury and haute couture, a wise advisor, sporty chic allure and nobility of materials and colors as her fashion guideline. All these first names are the names of the very distinctive models in a first collection that its designer wanted to tighten up to imprint a strong and identifiable identity at first glance.

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